In 1998, Fendi gave birth to Fendi Casa, an event which Luxury Living Group heiress Raffaella Vignatelli once described as the first time “a fashion house launched a line of furniture and home decor accessories with a global vision.” Today, 34 years later, Fendi Casa opened its first showroom in the Philippines, in the heart of Bonifacio Global City.
Now fans of both the fashion and lifestyle philosophy that the luxury brand embodies can immerse themselves in the modern Italian and truly Fendi experience. The 220-sqm space at Twenty-Four Seven McKinley is the perfect place to view the line’s new collection. It boasts an elegant grandeur, no small thanks to the bounty of luxurious eye candy that fill the space.
The distinctive motifs of the Fendi house are amplified in the arches, evocative of the Palazzo Fendi in Rome, FF and Karligraphy logos. “This is our idea of interior design: elegant and light, classic yet innovative,” said Silvia Venturini Fendi of the Fendi showroom aesthetic.
The new Fendi Casa collection, designed by a community of established international designers and architects selected by Silvia, is showcased in the casa’s seven rooms. Among those featured are atelier oï’s Fun FENDI seating system; Marcel Wanders Studio’s Five sofa and armchairs; Toan Nguyen’s Marrakesh coffee tables and Sandia sofa and armchairs; as well as the Ford dining table and Doyle chairs, both designed by FENDI Casa Design Studio, and Thierry Lemaire’s Parsifal sofa and armchairs.