There's a lot to look forward to this year in Legoland Malaysia, a theme park that celebrates one of the world's most recognizable toy brands.
Company representatives recently visited Manila to announce some of Legoland Malaysia's newest offerings, ranging from themed rooms and attractions to unique exhibitions and seasonal experiences.
Also present during the huddle with local media was Malaysian ambassador to the Philippines Abdul Malik Melvin Castelino, who noted the similarities between Filipinos and their southeast Asian neighbors.
"Malaysia and the Philippines both have the warmth and friendliness of its people... Beyond the beautiful landscape, culture, and food are the people. I hope that when you visit Malaysia, you have the same experience because we are similar in many ways," he added, declaring that Legoland Malaysia "is waiting for you with open arms."
The Philippines is one of the top international markets of Legoland Malaysia, according to the theme park's director of sales and marketing, Thila Munusamy. "Overall Malaysia is still the highest, followed by Singapore. And then the surrounding southeast Asian countries, with the Philippines being one of the Top 5," she said, not citing figures.
A study from the Philippine Travel Agencies Association supports this finding, with Malaysia one of Filipinos' go-to destinations alongside Japan, Singapore, Vietnam, and Thailand.
"They (Filipinos) like going to Singapore and Kuala Lumpur and combine their itinerary," said Munusamy, when asked to share insights about Legoland Malaysia's Philippine market. "When they come to Legoland, there's also a number of attractions nearby... I find that it's also one of the things that they do, they go to the premium outlet which is about 20 to 25 minutes away. They also like to explore culinary experiences."
CS Lim, Legoland Malaysia's divisional director, for his part said: "Malaysia is more than just a country in southeast Asia, it's a treasure trove of culture and history... And what makes Legoland different is it's not just about having fun. We're also learning and growing together, or what we call 'edutainment.'"
Here's what's new at Legoland Malaysia:
Miniland Amazing Malaysia
Legoland Malaysia has brought to life the country's iconic landmarks, cultural spaces, and natural wonders this year. Miniland Amazing Malaysia lets you step into a miniature world using Lego bricks -- and with the added shade structures throughout the area, you can have a respite from the summer heat.
Lego Friends-themed rooms
We're not talking about the famed sitcom, but Lego's collection of toys with more detailed and realistic figures. Legoland Malaysia now has hotel rooms featuring Friends-themed designs and characters, each able to accommodate a family of five -- and spacious enough to have separate sleeping quarters. You can also join Lego Friends via a 4D movie experience at the park.
Splash Carnival
In July, Legoland Water Park will bring back its Splash Carnival with a brand new tropical beach theme. Here, you can enjoy water-based activities like aqua zumba, and even play with Lego bricks.
Seasonal events
Legoland Malaysia is holding events throughout the year to add to its lineup of attractions, rides, and experiences for guests. Among these is Brick-or-Treat, an event that promises thrilling parades, encounters with exclusive Halloween Lego characters, and a seasonal 4D movie titled "The Great Monster Chase."
In December, Legoland Malaysia will put up the largest Lego Christmas tree in Southeast Asia this year as part of its Brick-Tacular Holidays event. There will also be a Lego advent calendar with daily surprises for park guests and visits from Lego Santa, among others.
Sea Life Underwater Dining Experience
Legoland Malaysia has an aquarium attraction called Sea Life Malaysia, where you can encounter over 13,000 sea creatures across 11 habitat zones. This year, it is bringing back the Sea Life Underwater Dining Experience, where you can savor a meal amid the aquarium's wonders after hours, followed by an exclusive behind-the-scenes tour.
Book Early and Save promo
To top it all off, Legoland Malaysia is offering the Book Early and Save promo on its website. The limited-time deal gives discounts on day tickets for the theme park, water park, and Sea Life attractions.
Located in Johor, Legoland Malaysia has more than 80 rides, shows, and attractions, and also includes a water park, aquarium, and hotel. It is accessible from parts of Malaysia and Singapore. It is a 55-minute drive from Singapore's Changi Airport, and is 20 minutes away from Johor's Senai International Airport.